The 11 ‘P’s’ You Need to Know for Social Media Success

Written by Robyn T. Braley 

I know you’ve heard it. Perhaps you’ve even said it. "Forget Social Media. It’s just a passing fad!" 

The next time this idea enters your consciousness, take an Aspirin, Tylenol or Advil. Then, lay down and rest until the idea dissolves into visions of kittens or lambs!

Things You Need to Know Before Launching Your Social Media Program for Business

Social Media (SM) has brought about the greatest revolution in sharing human knowledge, opinions, observations, visual images and plain old conversations since the invention of the Gutenberg Press.

The longer you postpone launching your company’s social media program, the further behind you will fall. But, social media for business is not the same as for personal use. The rules are different.

Launching Your Program

I am active on social media. I also speak about social media and develop and manage programs for clients. I am also a Rotarian and operate different platforms for Rotary purposes.

Content Tips for Social Media Success - Easy to Use

Written by Robyn T. Braley

Businesses leaping into social media may be setting themselves up for disappointment. Don't get me wrong, if your company is not active on social media, time is passing! The key is to do it the right way. 

The common question I hear from my clients is, "Where do we start?" There are so many platform choices, social media protocols and other requirements that many business owners decide not to do anything.  

I have narrowed down the process to a step-by-step journey.  I go back to the basics that will help you make the leap. 

All platforms - FaceBook, Twitter, LinkedIn, Instagram, Tic Tok, Blogging - require quality content. In this post, I explain what content is and why it is the engine that drives social media. I will help you identify content that is relevant and will provide value to your customers.